Advertising And Promotion An Integrated Marketing Communications Perspective
(English,Paperback)
By George Belch,Michael Belch,Keyoor Purani (Author) By Tata Mcgraw Hill Education (Publication)
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Book Details
Binding :Paperback
Publication Date : 2011
ISBN :9780070144965
Language :English
Rack No. :KOL/428/8/3
Pages :1075
Publisher :Tata McGraw Hill Education